Issue #0631/3 - Xerox iTunes promotion.
Appealing to our download-mania, Xerox hopes to swing us to alternative-supplies-mania.
In an attempt to bolster sales of its range of ‘Xerox Alternative Cartridges’ for some of the older ranges of Hewlett-Packard and Brother laser printers, Xerox in Europe is appealing to the ‘download generation’ with the offer of one free iTunes download with every compatible cartridge purchased.
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