Issue #0635/2 - Viking in the UK is offering a free electric drill when customers buy two or more Viking branded toner cartridges - all ready to drill out the used cartridge and refill it!!
~End~
Issue #0633/2 - One price reduction from Lexmark – to appease small businesses?
In association with "Torrent of new single-pass colour laser printers hit the market", it is worth mentioning that customers can take advantage of reduced pricing on a black cartridge from Lexmark – the 8,000-page unit for two of its low-end colour laser printers, C524 now replaced by the C534.
Issue #0631/3 - Xerox iTunes promotion.
Appealing to our download-mania, Xerox hopes to swing us to alternative-supplies-mania.
In an attempt to bolster sales of its range of ‘Xerox Alternative Cartridges’ for some of the older ranges of Hewlett-Packard and Brother laser printers, Xerox in Europe is appealing to the ‘download generation’ with the offer of one free iTunes download with every compatible cartridge purchased.
Issue #0608/3 - Nice to see free black ink back on offer, even on a small scale, as Xerox’s colour business continues to flourish in the face of a small overall revenue decline.
Having begun to see instances of free printers and copiers on the market, Xerox has revived a version of its Free Ink promotion from the days of the Tektronix Phaser range.
Issue #0601/1 - New offers on copiers herald the advent of an era where hardware is used purely as a tool to access revenue from pages printed.
Do you remember the two quotes that rounded off the final issue of TCPglobal for 2005 - "Cheap Christmas present or life sentence?"?
