TCPglobal - news, views and issues on total cost of printing

Issue #0609/1 - Hewlett-Packard specifically addresses the professional photography market with a printer designed to give the best to the best.

Bridging the gap between the Photosmart series of home and photo-enthusiast photo printers and the DesignJet graphics printers, the Photosmart Pro B9180 is a new category for Hewlett-Packard, utilising its new Scalable Printing Technology (SPT).

Issue #0607/1 - TCPglobal has featured several articles in recent months about Hewlett-Packard’s focus on retail photo printing. We now see more developments in the drive towards ‘world domination’.

Issue #0607/2 - Large format photo printing is outside the capability or accessibility of the majority of digital camera users. Hewlett-Packard now has a solution that promises to open up large format printing to anyone with the creative flair to utilise it.

Issue #0607/3 - Extending its online photo storage, sharing and printing service to accept video footage as well as still photographs, is sure to make Hewlett-Packard’s Snapfish even more popular. Already boasting approaching 20 million users, Snapfish recently bought the PIXACO to give it extended European market coverage.

Issue #0607/4 - Pricing discrepancies across Europe is not going to help Hewlett-Packard’s fight against grey imports.

For the past eight years, at least, Hewlett-Packard has operated a pricing structure that is supposed to maintain comparative pricing in Europe to within a 2.5% band. It is partly this strategy that is to blame for the constant pricing tweaks and shifts in the region.