TCPglobal - news, views and issues on total cost of printing

Issue #0512/1 - Further to the article "Fluctuating exchange rates – Pricing policies hit users of US printers most" in TCPglobal Issue #0440, the launch of the new 16ppm colour laser printer from Kyocera Mita highlights the dependence of European markets on exchange rates and calls into question common marketing tactics.

Issue #0512/2 - Obviously competing with such stores as Dabs, PC World Business in the UK is very competitive with its pricing to businesses while charging consumers (especially those buying in-store) a premium of up to 72%.

Issue #0512/3 - Again, Lexmark has reversed price reductions made only a few months ago, penalising existing customers while attempting to attract new customers with low prices.

Following its supplies price reductions in January, Lexmark has this week introduced increases on a quarter of its mono and half of its colour laser toner cartridges with no currency justification for the increases.

Issue #0511/1 - Xerox hits the market with a revolutionary new colour MFP product that offers true colour MFP functionality to small office and workgroup environments.

Issue #0511/2 - Users previously excluded from paying for print on a regular contract basis by their low print volume now have the opportunity to join in.

Xerox has extended its PagePack program, previously offered only to large customers giving them the opportunity to pay for pages printed on a ‘click’ or Cost Per Copy basis, to include an offering to low volume, small office customers.